Case study · Italian restaurant
Scopertino
A website for a new Italian trattoria near Strasbourg. Tables are booked online through Zenchef, and the full 75-item menu is published in HTML and in Google’s menu format.

- CLIENT
- Scopertino, Trattoria La Famiglia
- SECTOR
- Italian restaurant
- LOCATION
- Schiltigheim (Strasbourg), France
- YEAR
- 2026
The situation
Scopertino opened in October 2026 on rue du Tribunal in Schiltigheim. A new restaurant has no reviews and no search history yet, so the website has to do the work of being found.
The team also needed bookings to come in without someone at the phone for every table, and a menu online that matches the printed one exactly.
What we built
Online booking with Zenchef
The Zenchef module is built into the home page and into a dedicated /reservation page. Every Book button leads there, with the phone number right below for those who prefer to call.
The printed menu, online
75 items in 12 sections, from antipasti to the wine list, taken from the restaurant’s own PDF menu.
One script for the menu
The HTML menu, the JSON-LD menu for Google and the llms.txt file are produced by the same script, from the same data.
Local SEO from day one
Restaurant markup with address, coordinates and a booking action, a sitemap with every photo, Search Console set up on scopertino.com.
Fast on a phone
Heavy animations run on desktop only, looping effects pause off screen and fonts are self-hosted. Lighthouse mobile performance went from 85 to 91 or more.
What runs on its own now
- Tables are booked online through Zenchef, day and night, without a phone call.
- The menu Google reads is generated from the same data as the menu on the page.
Key facts
75
menu items in HTML and JSON-LD
12
menu sections
85 → 91+
Lighthouse mobile performance
Services used
Stack
NEXT PROJECT
Revigo
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